Having booked
my hairdresser’s appointment to finally get rid of the pastel purple for good,
there’s no better time to review this little beauty by Bleach London. It’s
their Live Forever shampoo, which aims to fight the fade and protect your hair
colour for longer, which was exactly what I needed! I used the Bleach London
colour in Violet Skies to achieve my lavender locks, and it fades quickly as it
is only a temporary colour. I ended up re-dying my hair (£5!!) every time I
wanted to wash it, which became quite an expensive habit! I looked online to
find a solution and came across Bleach London’s own colour protection shampoo.
First of all,
I really like the look of the packaging of Bleach London’s products; they’re
really grungey and fun. I love the look of the screw tops and they last a good
long while with their 250ml size. With regards to practicality, maybe these
bottles aren’t the best for using in the shower, as it’s hard to re-screw the
lid with a handful of product, but even so, they’re pretty! At £5 a bottle,
they’re easily affordable and, as I mentioned before, they do last me a while.
I bought mine from a larger Boots store as the smaller ones don’t tend to stock
any of the Bleach London products.
As a shampoo,
I really like it. It smells pretty neutral, it’s easy to lather up and rinses
out without leaving any residue. I genuinely feel like I’ve got good clean hair
after using it. However, when it comes to colour fade, I think it made a bit of a difference, but I can’t be sure. I built
up a lot of dye on my hair after a while, and so I’m not sure if it was the
shampoo preserving my colour or the fact that I had a lot of colour build up.
Over time, though, I did notice the dye starting to fade, but it was noticeably
slower than before when I was just using my Lee Stafford shampoo and
conditioner.
I didn’t ever
pick up the matching conditioner, but after trying the shampoo I’d say it would
be worth a try! I don’t tend to gravitate toward colour protection shampoos
though, as usually I’m blonde and require a more nourishing range, but I’m sure
I’ll still pick this up every now and again because it’s a gentle but effective
cleanser. Overall, a thumbs up from me!
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